The voice on snapchat s5
NBC’s The Voice on Snapchat is the first-ever broadcast show made exclusively for Snapchat. The TV show on Snapchat is it’s own fully realized program, based on the on-air show’s format: Audition round, Battle round, Finals and Voting.
The Voice on Snapchat was a breakthrough in mobile television programming. The self-contained, original series is a first-of-its-kind experience. With the fast-paced changes in TV, The Voice on Snapchat pointed toward what the future of a more diverse definition of “television” could look like.
How the show worked
Call to Action: Each season kicked off with users submitting auditions through VoiceSnaps.com.
Audition Rounds: Those submissions were played and vetted by the Coaches as part of The Voice on Snapchat. The audience got to vote on who would join each coaches’ team.
Battle Rounds: Followed showed the contestants going head-to-head. Fans could vote by swiping on Snapchat to decide who moved on.
Finals: Four battle winners once again competed for the fan vote. In a television first, the winners made an appearance on The Voice on-air live finale and were invited to compete in the following broadcast season of The Voice.
Below are examples of each round:
Ep 501 : Audition Rounds. Team Kelly
Ep 505: Battle Rounds. Team J-Hud
Ep 509: Finals
Ep 510: Finale Results
Season 5 Promo